Drifter Magazine

For my senior thesis, I developed a conceptual magazine inspired by my interest in safe, responsible hiking. The publication emphasizes both hiker safety and environmental stewardship, encouraging readers to protect the landscapes and wildlife they encounter while exploring the outdoors.

If you’d like to view the full magazine, CLICK HERE

Logo design

Shortened logo variations

 

The project included a full brand identity, a 76-page magazine, and a companion Instagram presence that extended and reinforced the publication’s content. For the branding, I drew inspiration from trailhead signage, aiming for a visual style that feels both lighthearted and adventurous.

Inspiration image

 

The magazine was designed to be photo heavy to capture the attention of outdoor-lovers. My goal was clean, readable text that corresponded with bold images and various different layouts to make every page exciting to read.

 
 
 

Drifter Social Media

The magazine also had a corresponding instagram site meant to display the same information in a more condensed, accessible way.

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Logo design